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ۼ :     2008-07-24 (18:38:30)
:     [] ִ̾ ޸հ濵
ũ() ּ ǥ, ǥ ݼ  ü

츮 ȸ縦 ãƿ ̰, ΰ. 츮 ǰ ϴ ̰,  Ǿ ִ°.

CRM(Customer Relationship Management, ) ʿ ִ. CRM̶ õ ܺ ڷḦ м, Ͽ Ư Ȱ ȹϰ, ϸ, ϴ ̴.

CRM κп ־ ִ ݼʹ. ׷ ü ݼ ࿡ ְ, Ȱ δ㵵 . ׷ ڻ о߳ ٽɿ ڿ ߽Ű, 濵Ȱ ܺ Źó(ƿҽ)ν ȿ شȭϴ Ȱϰ ִ.

ũ() Ⱓ ڷ  ǹ ϰ ִ ݼ ü. 1993 ̵( ) Ϳ ȸ, ̹ ʷ CTI(ǻ ȭ ) ý Ͽ ȣ 110, PC 10 ݼ͸ ߴ.

ȣ ̵

1999 л ũ() ̷ﳻ ü ݿ ÷ȴ. λ ٰ ƿҽ̾ü 175 ̾ 忡 ϰ ִ ؿ 250 ϰ ִ.

ּ ǥ̻ ƿҽ  ôԴϴ. ݼ ƿҽ ü Ͽ ηİȸ, CTIü Ȯ Դϴ. ũ() ϴ ˾Ƴ ϴ Ϳ ϳ ϶󡯴 ؼ Ÿ Դϴ١ ߴ.

ũ() ̶ ִ ̵( ) 1992⿡ 1998 ȣ(015) ߴ ü ˷ ִ. ׷ ޴ȭ ̵ ڰ 98⿡ Ϸ 鼭 ް ħü .

90 ȣ ڵ PCS 귯 ȯ ۽ Ÿ ԰ ̵ þü ϴ. ߴ 츮 Ȳ̾ϴ. ñε IMF ־ ׸ Ⱑ ƴϾ ϴ. ׷ 100 Ѵ DB óߴ CTI ý ִ űԻ پ, װ ǹ ɷ Ͽ Ǹ ġ â ־ϴ.

ũ() ȸ 缼 Ȯؿ 7 鼭 Ȯ߰, (M/S) ȸ ӵ ذ ִ. ̴ ũ() dz ̲ ־ ̾, η ƿҽ̰ ι, ͳ ι 谡 ȣ ȿ Ÿ ؼȴ.

ũ() ݼ Ρ İ Ρ e-bizΡ 3 η ݼ Ρ ߽ η°ý ϰ ִ.

ƿҽ ٽ ö ҿ 縦 ϰ ġϴ Ϳ ִ. ũ() η°ý ݱ Ȱϰ  ־ e-bizΡ ¶ ũ Ǵ. ü  ͳ Ʈ ڸƼ(www.koreatm.co.kr) ڷ ä Ͽ DB˻ 񽺿 ϰ ִ.

оߵ ڿ Ȧ , ݼ ƿҽ ڿ ü ȸ Դϴ. 츮 ΰ Ȱ Ŀ´̼ ұϴ 濵 ϰ ֽϴ.ũ() ּ ǥ̻ 濵 ȣߡ л ̷ ݱ б 簡 ȭؿ ޾ 2006 繮ȭ , 9 27 뵿 ϴ и ޾Ҵ. 90 ƿҽ̾üμ ϰ Ǿ ǹ̰ ٸٰ ִ. 繮ȭ ġ ǥâ, λ걤 ǥâ, dz ǥâ ϴ ε װ ¿ ް ִ.

ݼ ƿҽ 32 8000 δ. ª ð ̸ŭ ĸ 弼 ̴ оߵ 幰.

2006 繮ȭ

ũ() 2004 12 7 λ걤ÿ ݼ λġ Ʈ ذ(MOU) üϰ ݼ ġ ½ũ (TFT) ߴ. MOU ü ݼ ݼ Ʒ α׷ , ݼ ġ λø Ѵ. ƿ﷯ ũ() ֵ λ걤 ü ȸ , λ ݼ ڵ ȣ ģ񵵸, , λ ݼ ʼ Ͽ, ʴȸ ּ ǥ̻簡 ӵǾ.

״ λ ʵη ؼ ϰ ִ Դϴ. ũ() λ걤ô ݼ īμ ߵ Դϴ. ȣ ̴ ͺȣ ͵ ϴ١ .

ݼ ƿҽ Ը Ȯǰ ִ. ѱڷȸ 2000 800 ̴ ݼ ƿҽ̽ Ը 2003 1 , 2005 3 ̾ ش 38000 ٺô. ª ð ̸ŭ ĸ 弼 ̴ оߵ 幰.

ұԸ ܽü ݼ͸  ʰ ƿҽ ñ ʰ þ  Բ ñ 񽺸 ϴ þ ֽϴ. ȭǰ ٿȭ Ű 踦 ϱ Ͽ ִ 缺 ּ Դϴ.

ٶ ̰ܳ Ͼ ũ() ǥϴ ݼ ƿҽ ü ϰ ִ.

<2006 11/20 Ŀ 701ȣ>

 
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